What You Should Know About Listing Descriptions

Often in real estate, the saying goes that “a picture is worth a thousand words.” While pictures can help buyers to get more interested in a property, going a bit further in the listing description can help to get the property even more in-person views. If you work diligently with your real estate agent to create a great description of your home for sale. There’s a few simple tips to make sure that the listing description of your home will bring buyers knocking. 

Think Of Your Audience

Remember that one of the most important things in writing anything is to write it for the audience that you’re trying to reach. Who will actually be reading your home’s listing? Besides potential buyers, other realtors and home search engines will be glancing at your listing. This means that you have to meet a few different purposes with one description. Your description should include:

  • A clear, concise description of the home and its contents
  • Keywords
  • Important information surrounding the sale of the home including if it’s a short sale, foreclosure, etc.

The Limitations Of The MLS

The MLS is where homes are listed most often. It does not give a lot of room for creativity in listing descriptions. Keep in mind that you don’t want to repeat a lot of the same information throughout the description. For example, there’s no need to repeat that the home has 3 bedrooms and one bathroom multiple times. There is a property details section that lists all of these major factors about the property. It’s definitely to your benefit to include alluring features of the property that you think are unique and possibly hard to find. Describe something that you know other people will want to see. 

Improved Homes Are Attractive Homes

If you have made upgrades to a home such as new appliances, new kitchen countertops, or a new roof, make sure that you include that in the listing description. Buyers love homeowners who have taken good care of their homes. People are much more likely to buy a home that they believe is move-in ready. It’s much more comforting to buyers.

It’s What You Say And How You Say It

There’s a lot more clout behind certain words than others when it comes to real estate. These words make buyers more likely to act and go see a listing in person. The words you use can vary including those that describe:

  • The type of countertop
  • The landscape of the home
  • The condition of the home
  • The materials used within the home

Certain marketing buzzwords don’t work when it comes to selling a home. These include anything that sounds too good to be true like a “quiet” neighborhood, or stating that the home is ready to move into. While these things can be true, it’s often best to let the listing description lead buyers to see the home, and discover these bonus points for themselves.

Enjoy a Speedy Home Selling Experience

When it comes to selling a house, it helps to plan ahead. By doing so, a home seller can identify and resolve potential home selling hurdles right away.

With the right approach to selling a house, any seller can minimize problems along the way. In fact, the right approach may increase the likelihood that a seller can enjoy a speedy home selling experience.

Now, let’s take a look at three tips to help sellers streamline the home selling journey.

1. Price Your House Competitively

What is your house really worth? This question is difficult to answer for a home seller, as many factors impact the value of a home.

A home’s age and condition likely will play important roles in your residence’s value. Furthermore, external factors like the crime rates in the city or town where your home is located or your house’s proximity to parks and schools may affect your residence’s value.

To establish a competitive price for your house, you’ll want to study the local housing market. Look at the prices of available houses that are similar to your own; this data can help you define a competitive initial asking price for your residence.

In addition, it frequently helps to perform a home appraisal. During a home appraisal, a property expert will assess your house and provide a property valuation. Then, you can use this valuation to determine the ideal asking price for your house.

2. Conduct a Home Inspection

Although a home inspection generally is completed after a seller accepts a buyer’s offer on a house, there is no need to wait. Instead, a home seller can conduct an inspection prior to listing a residence to learn about a house’s strengths and weaknesses.

Review the results of a home inspection closely – you’ll be glad you did. After a home inspection, you can identify any underlying problems with your house and take the necessary steps to resolve these issues. That way, you can prevent such problems from cropping up after a buyer submits an offer on your house.

3. Hire a Real Estate Agent

If you are unsure about how to price your house or complete other home selling tasks, there is no need to worry. Remember, you can always hire a real estate agent who can provide plenty of support throughout the home selling journey.

A real estate agent understands the ins and outs of selling a house. As such, this housing market expert can teach you about the real estate sector and ensure you can achieve the best possible home selling results.

Typically, a real estate agent will set up home showings and open house events, negotiate with a buyer’s agent on your behalf and simplify the home selling cycle. With a real estate agent at your side, you should have no trouble receiving expert responses to your home selling questions too.

Ready to add your house to the real estate market? Use the aforementioned tips, and you can reap the benefits of a speedy home selling experience.

Factors to Consider Before You Sell a Condo

Looking to sell your condo? You’re in luck, as there is high demand for condos across the United States.

As a condo seller, it is important to allocate the necessary time and resources to find ways to maximize the value of your property. By doing so, you’ll be able to evaluate your condo, understand its strengths and weaknesses and take the right steps to enhance your property’s appearance.

Moreover, there are several factors that you should consider before you add your condo to the housing market, including:

1. Your Condo’s Condition

How will property buyers feel when they see your condo for the first time? Ultimately, you’ll want your condo to make a positive first impression on homebuyers. To accomplish this goal, you may need to complete assorted home improvement tasks to enhance your condo both inside and out.

A property appraisal may prove to be exceedingly valuable, as this assessment will allow you to learn about your condo’s condition. During the evaluation, a home appraiser will take a close look around your condo and offer honest, unbiased recommendations that you can use to improve your residence.

2. Your Timeline

You know that you want to sell your condo, but how quickly would you like to relocate to a new address? Understand your condo selling timeline, and you’ll be able to plan accordingly.

For a condo seller who wants to move as soon as possible, establishing a competitive price from the get-go is essential. This price will help your condo stand out from other properties that are available and increase your chances of a quick condo sale.

3. Condo Rules and Regulations

If you plan to sell your condo, it is always better to err on the side of caution. Therefore, you should check with your homeowners’ association (HOA) to see if there are any rules or requirements that must be followed when you sell your property.

For example, some condo communities may require HOA board approval for a new property owner. Or, if you live in a gated condo community, you should find out whether permission is needed to host an open house to showcase your property to a broad range of property buyers.

Selling a condo may seem like a complex process, particularly for those who are listing a property for the first time. Lucky for you, real estate agents are available to help you get the best results.

Employing a real estate agent with condo selling experience is paramount. With this real estate agent at your side, you should have no trouble optimizing the value of your condo.

Typically, a real estate agent will set up condo showings, negotiate with property buyers on your behalf. This real estate professional also will respond to your condo selling concerns and queries, ensuring you can make informed property selling decisions.

Don’t leave anything to chance when you sell your condo. Collaborate with a real estate agent, and you can boost your chances of a seamless property sale.

Living in Your Home While It’s Staged for Sale

Effectively staging your home can make a difference when selling your home. It can help you reach your asking price, or it can mean the difference between making a sale and not making a sale.

With so much at stake, it’s clear that home staging is a good idea. However, if you plan on living in your home while it’s on the market it can cause a big change in your lifestyle. It can mean putting most of your belongings in storage and be constantly rearranging furniture and moving your valuables around.

In this article, I’ll give you some tips to help you get through the difficult time of living in a staged home. I’ll talk about how you can make the most of this situation while still making the important sale on your home.

Decluttering and removing personal items from your home

There are two important things to remember when cleaning out your home before staging it. You want to declutter and you want to remove your personal presence in the home.

In terms of decluttering, not only is this a good time to start packing up items you won’t need until you move into your next home, but it is also a good time to do some cleaning. When going through your home, ask yourself if you’ve used the item in question within the last year or two. If the answer is no, you might be able to throw away or donate the item.

When someone views a home they want to be able to picture living there. That’s hard to do if it is filled with the photos and heirlooms of another family.  If you’re unsure about whether something is too personal to keep on display in your home, there’s a good chance that it’s better off to put it in storage.

Use your free time at home to your advantage

Living in your home while it’s on the market gives you one important advantage–you’re able to spend more time prepping your home for sale. Use your free time and weekends at homes to paint your walls bright, neutral colors. You can also experiment with arranging furniture in a spacious and welcoming way.

This is also a good time to take care of small issues that might turn off potential buyers. Runny faucets, creaking doors, and other cosmetic fixes are all simple but important fixes to make while still living in your home.

Adopt a “clean as you use” mentality

Since people are coming to view your home, you’ll naturally want it to be as clean and tidy as possible. But rushing to clean everything before someone views your home makes it more likely to overlook a dirty countertop or misplaced towel.

A good practice is to simply clean up after yourself as you use items. That means wiping down the counter or oven after use, making sure you don’t leave products out in the bathroom, and sweeping the floors at the end of the day.

While it can be difficult to live in your home while it is staged for sale, it also has its advantages. As you go through this process, remember that it isn’t forever, and that it can save you time and money in the long run.